Memorial Day & Armed Forces Day

Memorial Day & Armed Forces Day

I want to honor all women whose lives have been touched by the military. Whether it’s the women who have sent their husband or children to war, the women who serve in the military- some of them now on the front lines, and the women who stay home to work while their husbands go to war to defend our country,  all of you have make great sacrifices. Some of you have left children at home, some have lost a family member, some have come home with PTSD or have been injured- I honor each and every one of you.

The woman who comes to mind to embody the empowerment , patriotism & sacrifice of women is Rosie the Riveter.  The real Rosie, Rose Will Monroe was born in Kentucky and moved to Michigan during WWII. She built bombers for the Air Force. During World War II , and represented the American women who worked in the factories and shipyards, replacing the men who had gone of to war.  At the age of 50 she obtained her pilot’s license, a lifelong dream of hers, continuing her pattern of taking on ???? that were once thought of for men only.
Rosie the Riveter is commonly used as a symbol of feminism, empowerment and the economic power of women. She inspired a social movement that by 1944 increased the female work force from 12 million to 20 million, and it showed that women were fully capable of doing ” men’s jobs”. In addition it opened up many jobs to minority women that would not otherwise have been available to them, helping to breakdown social barriers and prejudice. Working side by side, day after day, these women built friendships and began to understand that they had many of the same concerns and desires- and they were not so different after all.

After the war, most of these women went back to being  full-time homemakers as the men returned to fill the jobs, but the idea of what ‘ women’s work’ meant was forever changed.

During May, please take a moment to acknowledge all those lost in military service as well as honoring the women who paved the way for us today.



What is the difference between UVA and UVB rays?

UVA ultraviolet rays

  • Remain constant throughout the year
  • Causing wrinkles, sun spots and aging
  • Contribute to the development of skin cancers
  • Penetrate glass
  • Are less intense than UVB rays, however they are much more prevalent.

UVB ultraviolet rays,

  • responsible for sunburns and tanning
  • primary rays that cause skin cancers-Basal cell, scaumous cell and melanoma.

For more information link to:

There are a number of sun protection products that block out UVA & UVB rays, but the healthiest choice is always natural zinc oxide and titanium dioxide. They are much less likely to cause a negative reaction on the skin.

They work like pulling a shade down in front of the sun.

Products like Susan Posnick COLORFLO and BRUSH ON BLOCK will protect you and your family against sun damage in a healthy way, all day. Simply brush and go. Repeat as needed.
We make it easy to help save your skin….and possibly your life.

Susan Posnick Cosmetics on The Art of Living Beautifully



The Art of Living Beautifully blogger, Lauren, shares why Susan Posnick Cosmetics are meaningful to her and why they work so well with her lifestyle.  She shares her favorite products and just what makes them standout beauty must-haves. Read more.

Mothers Day !

Mothers Day !

On April 19, 2015 my only child Hannah married her beloved Jon. The years have flown by much too quickly, something that every mom hears. Take heed, I speak the truth.

Throughout the journey there are times of much laughter and much pride, and there are times of sacrifice and great challenge; like when your daughter goes to school one morning at about the age of 13 and you wonder who came home that day and lived in your house for the next 8 years!

That time passes thank goodness, and they continue to grow and the mother- daughter bond becomes stronger.
Nothing prepares you however for the tremendous joy a mother feels knowing that her daughter has found a partner who loves & cherishes her, and will take good care of her.

At my daughter’s wedding, in addition to being the mother of the bride, I was honored to be her matron of honor, and have gained a wonderful son.

I eagerly await the time the circle of life continues, as my daughter Hannah becomes a mom.

Happy Mother’s Day !!!

FYI – I can personally testify that our COLORCOATED mascara really is tear proof!


Susan Posnick in PaperCity Magazine


Susan dishes on her FAVORITE beauty spots and secrets in Dallas with PaperCity magazine – Skinfinity, Nail Works, Intraceuticals, ERA Salon, Hands Of Peace Massage, and more.  What did she miss?

Susan Posnick: May Beauty Promotion



We’re celebrating Mother’s Day this month with a special surprise.  Spend $25 this month and receive a free gift from us. You deserve it. Shop now.

Skin Cancer Awarness Month

Skin Cancer Awarness Month

I guess this is a ‘personal’ newsletter this month as I want to share my story about getting skin cancer, and how it led to Susan Posnick Cosmetics.

I started my cosmetic company because I got skin cancer and wanted to hopefully save others from the same.

My first career was as an international celebrity makeup artist, which I loved and thought I would do forever. Then I was diagnosed with skin cancer.
Fortunately it was on my face because I noticed a peculiar spot immediately. What looked like a small blemish with a crusty head came and went 2 or 3 times, so I decided to visit the dermatologist to have it looked at. He too thought it was nothing, but decided to biopsy it, just in case. We were both caught off guard when it came back as skin cancer- which I fortunately caught in its infancy.
I immediately headed to a specialist in MOHS surgery; a doctor who spends 2 additional years of medical training specializing in the treatment/removal of skin cancers.
As I was allergic to chemical sunscreen, the only thing the doctors could recommend for sun protection was zinc oxide- the white “stuff” lifeguards wear on their nose. It was not a practical option, so I became determined to create a product that would provide natural sun protection, be portable so that you could apply it on-the-go, and hopefully double as a foundation.
And so began Susan Posnick Cosmetics with our core product COLORFLO. The self- dispensing, refillable, luxurious brush pops in your purse, a gym bag, golf bag, or pocket.
Since I began the company in 2002, the incidence of skin cancer has been rapidly rising and the age of diagnosis continues to get younger, even into the teens.
Zinc oxide and titanium dioxide- the physical sunscreens in COLORFLO provide the BEST sun protection against both UVA and UVB rays. They literally reflect the sun off the face and act like a shade –blocking the sun.

If you notice a spot on your face or body that doesn’t look quite right, please get it checked immediately. The sooner skin cancer of any kind is diagnosed, the easier it is to treat. Not all skin cancers are caused by the sun, but most are and are therefore preventable.

Here at Susan Posnick our job is to help you face the sun safely.