New Beginnings

New Beginnings

June is a time for new beginnings. Whether you are graduating from school, getting married, children are on summer break, beginning a new job, or traveling with family and/or friends, it is often a time for reflection on where you have been and where you are going.

We at Susan Posnick Cosmetics want to be with you as you travel life’s road. Of course we want you to carry our products with you throughout your journey, but it is more than that.
We hope you will also carry our philosophies, ideas, and commitments with you as well.

We want to help make your beauty routine healthy, simple and uncluttered, but in fact our intention is for this practice to carry over into every part of your life. Stay present, make healthy choices in what you eat & drink (most of the time anyway), and what goes on your skin.

Reach out into your community- if you have had success in areas of your life, pay it forward. You will find that this is your greatest reward.

If you have had failures, and who has not, share those as well, in hopes that others can learn from your mistakes.

Exercise- it is good for body, mind and soul.
Be still each day – if only for a few moments,
and have gratitude for all that is good.


My own makeup drawer before & after

So the BIG chill in the air is gone and spring has sprung, and it’s time to clean out the cobwebs and your home.

A good place to start might be your makeup drawer.

  1. I suggest emptying everything out, giving the drawer and the baskets or containers you keep your makeup in, a good cleaning.
  2. Next step, see exactly what is in there.
  3. If it’s THAT lipstick you had to have in 2010, which probably smells a little odd by now, and haven’t put on since- TRASH IT!
  4. Mascara that got tossed in the drawer because it thickened up, and you thought that if by magic  putting it in the drawer would fix it,  and it’s been open for longer than 3 months, say goodbye. Mascara once opened, is a breeding ground for bacteria. May I suggest going forward you wear Susan Posnick COLORCOATED mascara. It won’t thicken up, smudge or flake, has peptides in it to promote healthy lashes, and it is designed to last 2 1/2 -3 months and it’s empty.
  5. Cream blush that shows oil from your fingers- say bye. Powder blush that gets that ‘crusty’ topping,  if you can’t remember when you bought, toss it. If it’s less than 2 years old- scrape off the dark area with a knife and you are good to go.
  6. Eyeshadows, probably last the longest, but if it’s a “what was I thinking” color- share it with a friend, unless they have that “what were you thinking” look on their face.
  7. Skincare- once opened,  should not be kept longer than 18 months. I’m as guilty as you are in that department. I try something for a while, think there is something better out there, and put it in my drawer instead of tossing it out.

The purging actually feels good, and you rediscover makeup you forgot you had, that you can still use.

Those things you do keep, wipe down the cases.

Now that everything  is fresh again, it almost feels  like you’ve been on a makeup shopping spree, but without spending any money!